Os mecanismos da gestão do conhecimento evidenciados na inovação organizacional em uma filial do grupo varejista x

Abstract

This study aims to identify the mechanisms of knowledge management resulting in the creation and dissemination of organizational knowledge in the innovation process of retail group X. In addition, it is study with a qualitative approach characterized as an descriptive research done through a fiel investigation. Data collection was performed through a structured interview script with 10 questions containing the themes of knowledge management and processes, conducted with a director, two managers and three employees, whose objective was to present the perception of the three levels: strategic, tactical and operational. As a result it can be highlighted that the organization has several means and methods for the dissemination of the knowledge generated there, being present and their routines, besides, the employees realize the improvements occurred in the innovations in the processes. However, it is concluded that there are possibilities for improvements in the dissemination of knowledge, and that it interferes with the overall result of the organization.