percepção de enfermeiros estetas sobre os avanços e desafios da atuação na área da enfermagem estética, A

Abstract

Objective: To understand the perceptions of Nurses (as) aesthetes about the advances and challenges of acting in the area of Aesthetic Nursing. Method: Research with a qualitative approach, with a descriptive and exploratory character. Data collection took place through semi-structured interviews, recorded and transcribed in full. Data analysis was performed through Descending Hierarchical Classification, processed by the IRAMUTEQ program. Results: 5 classes of meanings were obtained, with class 1 “Motivation and demotivation in undertaking Nursing”, 2 “Contributions of Nursing”, 3 “Professional training”; to 4 “Professional recognition” and 5 “Challenges in undertaking”. Final Considerations: The lack of entrepreneurial incentive in graduation brings great challenges for those who wish to launch themselves in the market. Searching for knowledge beyond the technical and scientific aspects of Nursing and Aesthetics, such as market knowledge, entrepreneurship, marketing, financial management and others, are extremely necessary for these professionals to start their business.