O controle financeiro e auditoria no franqueado em Cuiabá – MT

Abstract

The franchising system in Brazil has been growing considerably for decades. Due to this growth many entrepreneurs see in this system an excellent opportunity to enter the market. However, for the continuity of this franchise system progress, franchisors establish standards to be followed, thus maintaining their quality standard throughout the network, conducting audits and assisting the financial control of their franchisees. The need was created through this work of the following question: What is the perception of the franchisees as to the results achieved and as to their relation with the audit and financial control? The survey also shows the importance of the franchisor's audit to keep the business consolidated and reveals the financial reports used by the franchisees, relating the number of reports used with the degree of satisfaction with the result of the last period. The result revealed that the financial reports required by the franchisors are essential to the franchise, also showed how the audit is very important to keep the business consolidated and the insignificance of the relationship between the amount of reports used and the degree of satisfaction.